Keynote Speaker

For over 25 years, Miriam van der Lubbe has worked at the heart of the design world, building a leading design studio. As designer and co-founder of Dutch Design Week, one of Europe’s leading innovation platforms, she has worked with companies, governments and creatives to explore the future of business and society.

We design the future together

Throughout her career, one thing has remained central: design is not about objects, but about impact. She works at the intersection of creativity, society and systemic change. Design is a strategic capability that helps organizations respond to rapid change, uncover new opportunities and stay competitive.


Talks that spark action

Her keynotes, lectures and workshops are inspiring, sharp and forward-looking. They bring energy, open up new ways of thinking and offer concrete frameworks and tools to take action - starting tomorrow. Audiences leave with practical tools they can apply immediately within their organization.

“Personal, sharp and forward-looking, Miriam’s talk inspires audiences at every level - from leadership to creative teams - and leaves them with concrete insights they can apply immediately.”

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Organizations book Miriam when they
want to:

  • accelerate innovation across teams

  • break through silo thinking

  • activate creativity in leadership

  • make abstract strategies tangible

  • drive change in times of uncertainty

Get to understand how design drives real innovation.

Design is not a final layer, but a way of thinking and acting. It helps to make complex challenges tangible and gives direction to transitions - from sustainability to inclusivity.

Miriam brings a unique perspective at the intersection of design, leadership and organizational change.

Rabobank

IKEA of Sweden

ABN Amro

Design Indaba Capetown

Merck Darmstad

Museum Congres

RAI Amsterdam

Volvo

De Balie Amsterdam

NBTC

VPRO

Rotary

Jaarbeurs Utrecht

Koninklijk Paleis Amsterdam

Dutch Design Week

Rabobank IKEA of Sweden ABN Amro Design Indaba Capetown Merck Darmstad Museum Congres RAI Amsterdam Volvo De Balie Amsterdam NBTC VPRO Rotary Jaarbeurs Utrecht Koninklijk Paleis Amsterdam Dutch Design Week

Miriam has spoken on a wide range of leading stages, from cultural platforms to global companies.

She has delivered keynotes at events such as Design Indaba and the annual opening of Dutch Design Week, and has contributed to high-level gatherings like the Paleis Symposia at Royal Palace Amsterdam.

She has worked with organizations such as IKEA, ASML and Stedelijk Museum Amsterdam, helping leadership teams rethink innovation, strategy and customer experience.

Portraits can be downloaded here»

Get in touch

to explore how Miriam can contribute to your event or leadership program that moves your organization from ideas to action by

  • a keynote presentation (30-60 min),

  • a leadership session

  • an interactive workshop

Please contact office@vevdl.com

Imagination as a catalyst

Real innovation doesn’t start with technology, but with imagination.

The ability to envision alternative futures is what creates movement, within organizations, systems and society at large.